When I began selling software services years ago, there were a number of assumptions I made about how the world behaved. Specifically, as an engineer, I believed that people were rational, behaviors were predictable, and products / services were bought on the basis of their merit. What a rude awakening I
...figure out the price of what you're selling. If you're going to set a fixed price for an item, the price should be set to... well... the cost of the item. Common sense, right? If that's pretty straightforward, then the next obvious question is: how much should the item cost?
At Bitmatica, we've been thinking hard about how to disrupt project management. And I think we've finally figured it out. When Google launched Material Design a few years ago, we knew it had vast potential beyond software interfaces, and decided it was time for material to meet the real world.
For those who haven't been on another planet since November, no song has been played at you more than "Hello". As the name suggests, it has probably invited itself to nearly every public moment of your life for the last three months. And all things considered, it could be a
I recently took a quick trip to Boston and New York, and had the fortunate opportunity to try fresh cranberries. I say fortunate, because the experience imparted enough wisdom to never voluntarily subject myself to the same fate ever again. It's no wonder that the head of Ocean Spray, the